By Dmytro Spilka | June 10, 2021
Artificial intelligence can be very important for online marketing. A growing number of marketing professionals are finding new ways to utilize AI to expand their reach.
One of the most important ways that marketers can benefit from AI is with search engine marketing. It is important to understand the role that AI is playing with new search engine algorithms. Google is constantly using new machine learning updates to change the way that it assigns SERPs.
Marketers can also use AI technology to improve their SEO strategy. You can use a number of new tools that rely on data analytics to improve your strategy. However, this new technology needs to understand the relevance of new algorithm changes, such as semantic search…